Brand protection Blog
5 Proven Strategies: How to Protect Your Business Name without a Trademark
Are you worried about protecting your business name but don't have a trademark? You're not alone.
The Fight Against Fake Reviews
The internet has made it easier than ever for consumers to research products and services before making a purchase. However, this convenience has also come with a downside: the proliferation of fake reviews.
Distribution Compliance: Partnering with Experts in Brand Protection
You've meticulously crafted a brand identity, invested in high-quality products, and established a loyal customer base. But the journey doesn't end there. Ensuring your products reach consumers through authorized channels is just as crucial as creating them.
The Future of Counterfeit Goods and How to Stay Ahead
The world of counterfeiting is constantly evolving, mirroring advancements in technology and globalization.
Brewing Up Innovation: Latest Developments in the Coffee Industry
From the farms where coffee beans are grown to the cups in our hands, exciting trends and challenges are shaping the future of coffee. Let's look into some of the latest developments brewing in the coffee world.
Plugging the Leaks: How Sell-Through Audits Can Protect Your Brand
Your brand’s reputation is precious. It takes years of dedication and quality products to build, but a single instance of counterfeiting or unauthorized sales can potentially ruin it all. That's where ThornCrest comes in.
Going Global? Ensure Your Brand Thrives with Strategic Brand Protection
The appeal of bringing your product into international markets is undeniable. New customer bases, untapped revenue streams, and global brand recognition – what’s not to be excited about? However, venturing into unfamiliar territory requires careful planning, and brand protection is crucial.
Building Trust and Growth: Why Authorized Reseller Agreements Matter
Expanding your brand’s reach through partnering with resellers can be powerful for the growth of your business.
Defending Your Online Territory: ThornCrest's Role in Protecting Against Domain Name Hijacking
Today, we'll look into the risks of domain name hijacking and explore how ThornCrest can serve as your frontline defense
What is Trademark Squatting and Why Should You Be Concerned?
Today, we are more interconnected than ever before thanks to technology, which also means that protecting your brand is more crucial than ever!
Securing Supply Chains: Ensuring Product Authenticity in the Fight Against Counterfeit Goods
As you’re probably aware, the online marketplace is constantly changing and expanding. As exciting as that is, counterfeit goods pose an increasingly significant threat to both businesses and consumers alike.
The Rising Threat of Phishing Ads and Knockoff Sellers on Instagram
In this age, the online marketplace offers unprecedented opportunities for businesses to reach a global audience. However, with these opportunities comes new challenges, particularly in protecting your brand from cyber threats.
Trademark vs. Copyright:
In the world of intellectual property (IP) law, two key concepts often discussed are trademarks and copyrights.
Securing Your Brand’s Position: The Significance of Owning the Buy Box
In the highly competitive world of e-commerce, where multiple sellers vie for customer attention and sales, the "Buy Box" holds a position of great importance.
Strengthening Brand Protection: Meta's Innovative Tools and Services for Intellectual Property Rights
Our very digital world brings more challenges than ever before when it comes to protecting brands and intellectual property rights, but that shows us that it’s even more important than ever.
Is Social Media Your Brand's Biggest Ally or Enemy? A Guide to Brand Protection
Social media has revolutionized the way businesses connect with customers. It's a powerful tool for building brand awareness, cultivating loyalty, and driving sales. But the same platforms that offer tremendous opportunities also create unique risks for your brand's reputation and bottom line.
Global Expansion and Strategies to Combat Counterfeits
Expanding your business into new territories brings exciting opportunities, but it also comes with challenges, one of the most significant being the threat of counterfeit products.
Grey Market Goods vs. Counterfeit Products: Understanding the Difference
In the complex world of ecommerce, consumers often encounter terms like "grey market" and "counterfeit," which can be confusing and lead to misunderstandings about the authenticity of products.
“Call It What You Want”: Navigating the Legality of Taylor Swift-Themed Merchandise
In the quiet town of Sparta, North Carolina, the Blue Ridge Mountains hide a bustling factory that churns out Taylor Swift-inspired soaps.
Safeguarding Intellectual Property with Automatic Content Recognition Technology
In an era dominated by digital content consumption, protecting intellectual property on video platforms has become a critical concern for content creators and distributors alike.